Telecom Italia Media: Winter is over, summer is served on TV with this special new offer ESTATE LA7 CARTAPIU’

04/03/2007 - 00:00 PM

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Telecom Italia Media’s pay-per-view digital terrestrial TV

Telecom Italia Media’s new offer, ESTATE LA7 CARTAPIU’, is the perfect way to jump into pay-per-view digital terrestrial TV this summer.

For just €19, the new bundle offers viewers the entire LA7 Cartapiù schedule for a whole month after activation, including sailing, football, motor racing and movies.

Sailing enthusiasts can enjoy America’s Cup highlights every night at 9:15 p.m. in an hour-long programme packed with expert comment, interviews and a summary of all of the day’s yacht racing action. Two- and four-wheeled motor racing fans will enjoy the thrilling and spectacular 2007 race action from the US and Europe in the AMA Supercross and NASCAR Bush Series.

Football is of course a major attraction. The bundle features all 2006/2007 Serie A TIM Italian football championship matches played at home and away by LA7 teams Cagliari, Catania, Fiorentina, Palermo and Sampdoria.

For detective fans, LA7 presents Inspector Barnaby, a TV series originally titled Midsomer Murders about the laconic and astute Tom Barnaby (played by the excellent John Nettles), who winkles out the lies and dark secrets of villagers in Buckinghamshire, a beautiful and outwardly tranquil corner of England.

LA7’s new digital terrestrial package benefits from a portion of the resources previously earmarked for the LA7Sport digital channel. In accordance with TI Media Group strategic guidelines announced previously to the media, this channel ceases its four hours per day sports broadcasting on April 1. All of the usual sports programming continues unaffected on the LA7Cartapiù digital channels and on the analog channel, with the usual coverage of major sailing, football, superbike and rugby events

Like all other Cartapiù offers, the Estate bundle is on sale at Sisal outlets, Lotto outlets, PuntoLIS and PuntoRicarica stores and at Italy’s leading electronics chains. Events are also available for purchase on a one-off basis. To find out more, visit www.la7.it/cartapiu.