Buffetti launches its new organisation

01/25/2002 - 00:00 PM

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Buffetti (Seat Pagine Gialle Group) has launched its new organisation as part of a larger plan for relaunching the historic chain of office products, services, and solutions. As of early next February, the Group will be structured into three operating divisions: business, marketing and IS Products.
The Managing Director, Ernesto Mauri, assisted by the General Director, Paolo Marcattilj, heads up the administrative functions, human resources,
procurement, and logistics.

The commercial division manager (Maurizio Carletti) will take charge of sales through all the direct and indirect channels. The newly set up marketing division (Silvio Canettoli) will manage all the activities carried out by the different business units. The I.S. Products division (Angelo Pozzi) will focus on the consumables for Office Automation (ribbons, toners, inkjet cartridges for printers…).

The new strategy of Buffetti - the largest Italian office products and services enterprise - has reached an important turning point. The new objective lies in presenting the company as a “full service provider” for small and medium sized enterprises, a partner able to tackle any communications problem, from cellular connections and the Internet to professional software, from print on demand to gadgets.

Buffetti´s principal asset lies in its wide reaching network of over one thousand franchise shops. A strategic network for distributing products and services of the Telecom Italia Group: from Tim mobile phones to ISP with Tin.it, from Seat Pagine Gialle products to professional publishing. This is why, as Seat Managing Director Paolo Dal Pino has already stated in the past, the entire Group extensively relies on Buffetti.